Official Privacy Policy

bs77 Privacy Policy — Protection of Your Personal Information

bs77 is committed to protecting the privacy and security of every member's personal information. This document explains in detail how information is collected, used, stored and protected in the operation of our platform.

Updated: January 2026

Six Data Protection Principles of bs77

Layered Data Security

Member personal information is stored using layered encryption. Access to sensitive data is restricted to authorised staff only, with strict internal controls.

Full Confidentiality

bs77 does not sell, rent or disclose member personal information to third parties for marketing purposes without your explicit consent. Your data remains yours.

Member Control Rights

You have the right to access, correct and request deletion of your personal data. This process can be initiated through our customer support team, which operates 24/7.

Limited Use of Data

Information collected is only used for clearly stated purposes — account management, customer support, payment processing and compliance with licensing regulations.

International Licensing Compliance

bs77 operates under an international licence that requires high data protection standards. This privacy policy is part of our compliance obligations.

Full Transparency

Any material changes to this Privacy Policy will be communicated to members via email or a notice on the website before the changes take effect.

This Privacy Policy describes the personal information protection practices of bs77 in relation to the online casino platform and sports betting services in Malaysia. By registering or using bs77 services, you agree to the terms set out in this document. Please read carefully before proceeding with your account registration.

1 Personal Information Collected

During the registration process and use of bs77 services, we collect various categories of personal information required for account management and compliance with international licensing requirements. This information is divided into two main categories.

Information you provide directly:

  • Full name as per identification card (MyKad) or passport
  • Date of birth for age verification purposes (21 years and above)
  • Identification card number (MyKad) or passport number
  • Active email address for account communications
  • Mobile phone number registered in Malaysia
  • E-wallet account information (Touch 'n Go eWallet, DuitNow) and banking information (FPX) for deposit and withdrawal purposes
  • Cryptocurrency account information (USDT, BTC, ETH) where applicable

Information collected automatically:

  • IP address of the device when accessing the bs77 website
  • Web browser type and version and device operating system
  • Game session data and financial transaction records
  • Cookie information and website tracking technologies
  • Account activity log records including login and logout times
bs77 never collects information beyond what is needed for service operations. Any request for additional information outside this scope is not legitimate and does not represent bs77.

2 Purpose of Using Personal Information

Personal information collected by bs77 is used solely for legitimate service operation purposes and compliance with licensing obligations. We do not use your data for unrelated purposes without your consent.

  • Member identity verification and compliance with the minimum age requirement of 21 years
  • Member account management including processing of minimum deposits of RM10 and minimum withdrawals of RM100
  • Processing financial transactions via Touch 'n Go eWallet, DuitNow, online banking (FPX) and cryptocurrency
  • Providing 24/7 customer support in Malay and English
  • Sending account-related notifications, promotions and policy updates
  • Detection and prevention of fraud and suspicious activity
  • Compliance with legal requirements and reporting to licensing authorities
  • Improving user experience through analysis of anonymised aggregate data
If bs77 wishes to use your information for a new purpose not listed above, you will be notified in advance and your consent will be sought separately.

3 Disclosure of Information to Third Parties

bs77 takes seriously its obligation not to disclose member personal information without legitimate reason. However, there are limited situations where disclosure to third parties is necessary for service operations.

Third parties that may receive your data:

  • Payment service providers — e-wallet operators and banking systems that process your financial transactions, subject to strict confidentiality agreements
  • Game software providers — game platform providers that require session data for technical operations, without disclosure of full personal information
  • Licensing authorities — international regulatory bodies that regulate bs77 operations, based on legal compliance requirements
  • Law enforcement agencies — only when required by court order or a legitimate request from authorities

Every third party granted access to bs77 member data is subject to a contractually binding data protection agreement. They are strictly prohibited from using that information for any purpose other than what has been agreed.

4 Cookies and Tracking Technologies

The bs77 website uses cookies and similar tracking technologies to improve your browsing experience. Cookies are small data files stored in your web browser when you visit our site.

Types of cookies used:

  • Session cookies — required to maintain your login session and ensure account security during active browsing
  • Functional cookies — store user preferences such as interface language and display settings for your convenience
  • Analytics cookies — collect usage data in anonymised aggregate form to improve website performance
  • Security cookies — help detect unusual activity and protect your account from unauthorised access

You can manage cookie settings through your web browser at any time. However, disabling certain cookies may affect the functionality of the bs77 website and your gaming experience.

5 Data Protection Security Measures

bs77 implements multiple layers of technical and organisational security measures to protect member personal information from unauthorised access, loss, alteration or disclosure.

  • Data encryption using current security protocols for all sensitive information transmissions
  • Strict role-based access controls for internal bs77 staff
  • Continuous system monitoring to detect and prevent intrusion attempts
  • Secure and regular data backup procedures to prevent data loss
  • Data protection training for all staff handling member information
  • Regular security assessments by independent cybersecurity experts
If you suspect suspicious activity on your bs77 account, please contact our customer support immediately via live chat or email at [email protected]. Do not share your account password with anyone.

6 Your Rights Regarding Personal Data

As a bs77 member, you have certain rights regarding your personal information held by us. These rights can be exercised at any time by contacting our support team.

  • Right of Access — you may request a copy of the personal information we hold about you, including usage and transaction records
  • Right of Rectification — if the information we hold is inaccurate or out of date, you have the right to request an immediate correction
  • Right of Erasure — in certain circumstances, you may request that your personal information be deleted, subject to our legal record-keeping obligations
  • Right to Restrict Processing — you may ask us to limit certain ways we use your data in circumstances provided for under applicable rules
  • Right to Data Portability — you may request your data in a machine-readable format for transfer to another platform
  • Right to Object — you may object to the processing of your data for specific purposes such as direct marketing
To exercise any of the rights above, please contact bs77 customer service, which operates 24 hours a day, 7 days a week. Our team will process your request within a reasonable timeframe in accordance with licensing requirements.

7 Data Retention Period

bs77 retains members' personal information for as long as your account is active or as long as necessary to provide services to you. Retention periods are also determined by international licensing obligations that require financial transaction records to be kept for specified periods.

After an account is closed or upon a valid erasure request, personal information will be deleted or anonymised within the prescribed period, except for records that must be retained for audit compliance, law enforcement, or the resolution of active disputes.

Data collected for fraud prevention purposes may be retained for a longer period to allow related investigations if required in the future.

8 Links to Third-Party Websites

The bs77 website may contain links to websites operated independently by game software providers or other service partners. Such links are provided for informational convenience only.

bs77 is not responsible for the privacy practices of those third-party websites. We encourage you to read the privacy policy of each website you visit separately. The inclusion of a link on our website does not mean we endorse or guarantee the privacy practices of that website.

9 Changes to This Privacy Policy

bs77 reserves the right to update or amend this Privacy Policy from time to time to reflect changes in operational practices, licensing requirements, or applicable laws. Any material changes will be communicated to members through:

  • A notice prominently displayed on the bs77 website before the changes take effect
  • A notification email sent to the email address registered to your account
  • An in-platform notification when you log in to your bs77 account

Your continued use of bs77 services after the effective date of any changes will be considered your acceptance of the latest version of this Privacy Policy. The Privacy Policy you are reading is the version in effect from January 2026.

10 Contact Us About Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal information by bs77, our customer service team is ready to assist.

  • Live Chat — available directly on the bs77 website, active 24 hours a day, 7 days a week
  • Email — [email protected] (response time: as soon as possible)

Our team is able to communicate in Malay and English. We are committed to handling every privacy-related enquiry seriously and professionally.

For formal data rights requests, please state your full name, bs77 account number, and the type of request clearly in your message so we can process it more efficiently.

Frequently Asked Questions About bs77 Privacy

bs77 does not sell or disclose member personal information to third parties for marketing purposes. Limited disclosure only applies to payment service providers that process your transactions, game platform providers for technical requirements, and licensing authorities or law enforcement agencies based on legitimate compliance requirements.

You can submit a data deletion request by contacting bs77 customer service via live chat or email at [email protected]. Please provide your full name and account number. Requests will be processed within a reasonable timeframe, subject to record-keeping obligations under the relevant international licensing requirements.

Yes. Your financial information is handled using secure encryption protocols. bs77 does not store your credit card numbers, full bank account numbers or e-wallet passwords. Payment information is only used to process your deposit and withdrawal transactions via Touch 'n Go eWallet, DuitNow, online banking (FPX) and cryptocurrency, and is never disclosed to unrelated parties.

This requirement is part of the Know Your Customer (KYC) procedure required by the international licence held by bs77. Its purpose is to verify member identity, confirm that members are aged 21 and above, and prevent fraud or money laundering. Documents submitted are stored securely and are only accessed by authorised staff for verification purposes.

When an account is closed at your request, bs77 will begin the process of deleting or anonymising your personal data. However, certain records such as financial transaction history may need to be retained for a period specified by international licensing bodies for audit and legal compliance purposes. You will be informed of this timeframe during the account closure process.

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Minimum Age

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